The Playback

Feb 20, 2018

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Top headlines and news across the digital video industry, curated each week by JW Player

How Google’s Chrome Filtering will operate and how publishers can avoid its adblocking hatchet (The Drum) With the impending February introduction of “Chrome filtering” – aka the much dreaded adblocking feature – as per the terms of the Coalition For Better Ads (CFBA); a move that could significantly reduce the number of ads served by publishers via the world’s most popular web browser.

 

Facebook’s new branded-content guidelines will force some publishers to abandon a business model (DigiDay) One by one, Facebook is cutting off access to the cheap traffic pipelines publishers used to tap on the platform, and it’s forcing some publishers to abandon tactics that defined their businesses.

 

YouTube TV adding CNN, TBS and other Turner networks, but also raising prices: report (FierceCable) YouTube TV tomorrow is reportedly adding Turner networks to its channel lineup along with sports channels like NBA TV and MLB Network. But it means the service will cost more for new subscribers.

 

Inside The Two Years That Shook Facebook – And The World (Wired) Facebook hired few journalists and spent little time discussing the big questions that bedevil the media industry. What is fair? What is a fact? How do you signal the difference between news, analysis, satire, and opinion?

 

The evolution of streaming video services, in 4 charts (DigiDay) With more media companies creating TV-like video content for platforms with big content budgets, the over-the-top video market is exploding with new places to watch video.

 

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